Insights in Action
ESOP: What are the Benefits of working with an Employee-Owned Company?
An Employee Stock Ownership Plan (ESOP) treats employees as assets because the employees are also owners, investors and shareholders of the company. While there are various legal and tax definitions of an ESOP business, the simplest explanation is that it allows a company to sell itself to its employees. The Bernard Group exists as a 100% employee-owned company.
Silicone Edge Graphics: High-Impact Eye Candy for Office Art & Marketing
Your work environment directly affects your customers, guests and employees. If it’s drab and mundane, productivity and attitude will follow suit. Instead of generic stock photos in traditional frames, create a compelling space that inspires, motivates and excites with SEG Wall Graphics. With custom designs and a simple setup, this high-impact eye candy boosts morale and markets brilliantly.
Glossy & Glass-like: The Wow Factor of Clear Acrylic Signs
Your business signage begins and ends with a storefront that gets customers in the door, right? Wrong. The way you present your brand, products and services inside and out has a major impact on sales, recognition and ambiance. One key player in your custom signage toolbox? Clear Acrylic Signs. Sophisticated with a glass-like appearance, they create a high-end look for logos, decor, utility placards and more.
Vital Signs: Choosing Custom Signage for Indoor or Outdoor Use
When it comes to marketing your brand, the right sign says it all. Whether you’re promoting new products and services at your locations, embarking on an entire business signage refresh or simply soliciting honks for grads in your front yard, our custom signs spread the word. Check out our indoor and outdoor signage options (along with customer feedback and design tips) and get ready to get noticed.
Magnetic Marketing: 5 Ways to Print Magnets & Attract Attention
While custom magnets obviously make great refrigerator decorations, they’re also essential marketing tools. Whether you hand them out at trade shows, include them in multi-piece marketing packages or offer them as promotional giveaways, we have FIVE types of magnets to ensure your message stays put. And the best part? You can customize yours in any shape and size, with no predetermined parameters. How’s that for a strategy that sticks?
Sustainable Printing: The Bernard Group’s Carbon Neutral Program
The Bernard Group is always looking for ways to further assert ourselves as the industry leader in sustainable manufacturing and corporate social responsibility. So in an effort to go carbon neutral and continue to reduce our business’ environmental impact, we’ve partnered with an environmental solutions provider to purchase Renewable Energy Certificates and Carbon Offsets.
Market with Metal: 5 Reasons to Print Aluminum Signs
When it comes to signage, you want a message that lasts. Whether for branding, directions or safety, custom Aluminum Signs ensure just that – and look good doing it. For indoor or outdoor use, these durable metal signs add a vintage patina or modern flair to your business in any shape and size.
3 Reasons Marketers Say Print Isn’t Dead (And 1 Bonus!)
Ah, the age-old question: Is print dead or not? As digital marketing expands its reach, business owners want to know if print marketing is worth their time and money. Let us be the ones to put this never-ending duel to rest: No, print is not dead. Yes, it’s most definitely worth your investment.