To refresh Target’s Fun 101 department nationwide, The Bernard Group engineered, manufactured, and distributed permanent LEGO retail fixtures, including 2x2ft overhead bricks, focal endcaps, and inline displays. TBG corrected original concept designs to match LEGO brick geometries, engineered lightweight overhead structures to meet safety standards, standardized Pantone colors across five […]
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Setting new revenue highs for Remedy’s dermatological product launch into Target stores, the brand teamed up with The Bernard Group to create a high-impact, eco-friendly retail presentation. Built around a national launch, and 100% recyclable corrugated program, the design simplified skincare navigation with clinical precision and effortless product discovery. TBG […]
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When TBG partnered with adidas, our challenge wasn’t just to celebrate the scale of the World Cup—it was to translate that massive stadium energy into intimate, daily, fan-first experiences. We wanted to celebrate the unique identity of each competing team while uniting a highly diverse fan base across North America’s […]
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To launch the official match ball for the ’26 World Cup, adidas partnered with The Bernard Group to bring electrifying stadium energy directly onto the retail floor. The highlight was a theatrical, custom-built 60-inch gumball-machine-inspired ball dispenser, paired with newsstand pedestals that echoed dynamic tournament headlines. TBG designed, developed, coordinated […]
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To celebrate decades of iconic footwear history, adidas and The Bernard Group collaborated to transform a standard retail endcap into a museum-style landmark. We stacked shoebox replicas and a premium illuminated showcase to elevate adidas’s heritage silhouettes as art. TBG handled the end-to-end process: designing, engineering, fabricating, high-lumin backlighting, and […]
Read moreThe Bernard Group was the top performer at the Shop! OMA and Design Awards, securing five major wins across Gold, Silver, Bronze, Creative, Sustainability, and Display of the Year categories. The winning retail activations included premium, illuminated architecture and a 60-inch gumball-machine-inspired dispenser for adidas, a scalable, sustainable inline gondola […]
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TBG has earned an EcoVadis Platinum sustainability rating in 2026, achieving an overall score of 89—a seven-point improvement from our previous assessment and a ranking within the top 1% of companies in our industry. This recognition reflects our ongoing commitment to environmental stewardship, ethical business practices, responsible sourcing, and continuous […]
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We’ve moved our large- and small-format production, Smartpress, design agency, engineering group, development lab, millwork and fixtures operations all together under one roof—two buildings, one vibrant hub—at the Audubon Business Center in Chanhassen. This consolidation streamlines our workflow, sparks deeper collaboration, and elevates the way we serve our partners. With […]
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A cinematic, high-impact presentation in all stores, rolled out in a tiered package to flagship and premium endcaps plus cost-effective in-line displays. A stunning merge of story-telling, sustainable materials and premium design. Received Bronze at the Shop! OMA Awards in Permanent Hair Care & Skin Care.
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For the relaunch of the iconic Superstar shoe, adidas and The Bernard Group partnered to pitch programmable show-stopping activations into Dick’s Sporting Goods. Concepts went big, literally, with larger-than-life fiberglass shoes, lit runways and bespoke props. TBG designed, developed, built, printed, packed and installed 6 custom-fabricated scene-stealing shoes and curated […]
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Elevating the Dior Women’s presentation in Sephora stores. TBG engineered, prototyped, produced, and provided warehouse logistics, while regularly refreshing graphics to help bring the brands’ aesthetic to life and honoring their sustainable values via recycled content materials, healthier shipping selections, and overall weight reduction in design.
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The Bernard Group partnered with Parachute Home, Cities Market Studio and Target to help launch a first-of-its-kind luxury bedding and bath collaboration. Phase one introduced the brand through an immersive office take-over, Phase two developed and prototyped in-line gondola concepts, and phase three rolled out in-store elements across 89 Target […]
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TBG concepted and produced a delightfully seasonal Cocoa Club shop-in-shop in key flagship Target stores featuring a candy-cane and gingerbread-inspired clubhouse that added hot chocolate fragrance, LED lighting and holiday music! All stores received TBG produced paper pulp hanging snowflakes, Tiny Haus roofs, a moving gondola suspended mid-air and seasonal […]
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The Bernard Group successfully translated the unique DNA of four powerhouse brands into engaging, tactile branded experiences across the Sephora landscape. Our team expertly navigated diverse visual languages, from the clinical precision of Dr. Jart+, where we deployed sustainable graphics and fixtures for their mask lines, to the vibrant maximalism […]
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Collaboration between Gisou and TBG was invaluable as the brands’ vision of gardens and honey required an elegant touch of beauty balanced with executional perfection in Sephora stores. Our design, engineering, production and logistics teams worked together tirelessly to provide displays that surrounded the product line with that elegance, quality […]
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Goop’s exclusive launch into Target stores began with a successful endcap and landed in a full store rollout in-line. TBG designed, produced and delivered on the metal trays, recycled acrylic dividers and recycled content mag graphics for a thoughtful, sustainable and engaging brand presence in store.
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