Ready to have your print projects flash before your eyes? With our NEW rose gold foil, that’s literally going to happen. Its warm pink-copper color adds can’t-miss character to print marketing and personal projects alike. It’s now available on all of our Foil Printing products, plus three NEW ones: Foil Postcards, Foil Brochures and Foil […]
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Distinct, polished, stunning. These are the qualities your customers admire in your custom jewelry. Now, imagine your jewelry marketing reflecting that same brilliance. At The Bernard Group, we understand the power of presentation, promotion, and packaging – the three Ps of print marketing that can elevate your brand and drive […]
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To make your print piece truly special, you need a specialty finish. And our newest addition is spot on. Introducing spot gloss, an embellishment that truly brings the wow factor. Similar to clear foil, spot gloss adds an unexpected shine to your print marketing and customized stationery. The result? An […]
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In 2026, sustainability in retail has moved past the “feel good” marketing phrase and into the era of systematic accountability and operational mandate. With California’s landmark environmental policies now in active effect, the retail landscape has shifted from voluntary “green” initiatives to mandatory circularity. At The Bernard Group (TBG), we […]
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At The Bernard Group, being an eco-friendly manufacturer isn’t just a goal- it’s our foundation. We go beyond basic recycled paper and green alternatives, embracing corporate sustainability leadership. Our consistent achievement of the EcoVadis Platinum & Gold sustainability ratings for the sixth consecutive year are testament to this commitment. Liesl Beck, our […]
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With the scent of authentic beer, the allure of savory wurst, the thrill of traditional games, and the lively sounds of live music, one might think Oktoberfest sells itself. But alas, nein! While the call of lederhosen may be strong, your Oktoberfest marketing needs to be even stronger to build […]
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For professional artists and hobbyists alike, making high caliber prints of your creations is essential to keeping your business or side hustle booming. The Bernard Group helps bring this vision to life with the highest quality substrates and color matching that can’t be beat, whether you sell art online, showcase […]
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Holidays often mean two things for your business: a busy few weeks and a boost in sales. And the key to a successful campaign? The right design at the right time. For the Fourth of July, we’re talking patriotic and Americana printing that celebrates the season and engages the community. […]
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The right color attracts the right customer. You know the one – the target customer, the repeat customer, the high-value shopper. In a world of experiential marketing and premium retail displays, color isn’t an aesthetic choice; it’s a silent salesperson. See how specific palettes pair with structural design to create […]
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When you think Retractable Banners, you think event marketing. But with our custom banner printing options like convenient sizes and portability, you’ll also think real estate advertisements, product announcements, visual aids, trade shows and more. In durable, tear-resistant vinyl, our pop-up banners do more than promote. But don’t just take our […]
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When you have an important message to convey, consider a large-scale approach. Lightweight, durable and reusable, custom banners are so versatile and give designers the flexibility to attract attention in a big way. So before you hang up mesh or vinyl banners, take a look at the customization options available to you. […]
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Maximizing marketing ROI demands more than cheap products; it requires a comprehensive, tech-first supplier for true efficiency. Real savings come from a repeatable strategy that eliminates hidden costs like storage and manual inventory, which quickly negate low unit prices. TBG views promotional products not as mere “swag,” but as deliberate, […]
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Metal Prints provide a sleek, architectural upgrade from conventional framing, perfect for enhancing high-end retail environments, corporate offices, or luxury homes. These aluminum prints are created using professional-grade dye sublimation to produce an immersive visual experience, featuring vibrant depth and exceptional high-resolution clarity that helps define the space’s culture or […]
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For manufacturers big and small, print marketing is essential to meeting sales goals and creating brand awareness. With custom catalogs, direct mail marketing, wall art, training collateral and more, the team at Walker Manufacturing Company finds print to be a strategic seed that just keeps growing. Key Takeaways: “Digital delivery is a […]
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Your work environment directly affects your customers, guests and employees. If it’s drab and mundane, productivity and attitude will follow suit. Instead of generic stock photos in traditional frames, create a compelling space that inspires, motivates and excites with SEG Wall Graphics. With custom designs and a simple setup, this […]
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Your business signage begins and ends with a storefront that gets customers in the door, right? Wrong. The way you present your brand, products and services inside and out has a major impact on sales, recognition and ambiance. One key player in your custom signage toolbox? Clear Acrylic Signs. Sophisticated with […]
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