Choosing the right swag for your business isn’t as simple as it sounds. Your company swag ideas have to be useful for both employees and customers – not just look good. Swag comes in all shapes and sizes, but the truly effective items promote your brand while being practical enough […]
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When it comes to business signage, your designs have a dual purpose: to effectively attract customers and look professional. Understanding how to make a business sign that achieves both is a critical task for any business owner. Smartpress, the online division of The Bernard Group, simplifies the process of creating […]
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If an image is worth a thousand words, how much can an entire visual marketing strategy say? (Hint: A lot.) We partnered with Custom One to rebrand the Minnesota Wild’s On-the-Glass Club at the Xcel Energy Center, moving beyond print marketing with custom signage and graphics that heighten the whole […]
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With Smartpress, The Bernard Group’s online division, custom wall decals are more than just stickers- they’re a powerful form of custom wall art. Whether you need a subtle message or a large format wall decal that commands attention, we offer sizes from small accents to full wall murals. Plus, we […]
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Want to make a lasting impression on your customers, whether they’re loyal fans, new clients, or potential leads? Insert Cards, such as thoughtfully designed cards, make a strong impression. These small additions inside your shipped packaged can yield significant results by fostering stronger customer connections and driving repeat business. Why […]
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In today’s noisy world, finding genuine connection with ourselves and the environment can feel like a challenge. For Keap, a company crafting premium, eco-friendly candles, the answer lies in a simple yet powerful medium: print. Discover how they’re igniting sales and embodying their commitment to sustainability with beautifully designed Saddle […]
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For professional artists and hobbyists alike, making high caliber prints of your creations is essential to keeping your business or side hustle booming. The Bernard Group helps bring this vision to life with the highest quality substrates and color matching that can’t be beat, whether you sell art online, showcase […]
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When you have an important message to convey, consider a large-scale approach. Lightweight, durable and reusable, custom banners are so versatile and give designers the flexibility to attract attention in a big way. So before you hang up mesh or vinyl banners, take a look at the customization options available to you. […]
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Stretching your marketing dollars is more important than ever. It goes without saying, you need a strategy that repeatedly pays off, not just a one-time wonder. Investing in promotional products is a tactic that advertises your business and boosts awareness practically anywhere. And we’re not talking just the obvious water […]
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When it comes to marketing your brand, the right sign says it all. Whether you’re promoting new products and services at your locations, embarking on an entire business signage refresh or simply soliciting honks for grads in your front yard, our custom signs spread the word. Check out our indoor […]
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While custom magnets obviously make great refrigerator decorations, they’re also essential marketing tools. Whether you hand them out at trade shows, include them in multi-piece marketing packages or offer them as promotional giveaways, we have FIVE types of magnets to ensure your message stays put. And the best part? You […]
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When it comes to signage, you want a message that lasts. Whether for branding, directions or safety, custom Aluminum Signs ensure just that – and look good doing it. For indoor or outdoor use, these durable metal signs add a vintage patina or modern flair to your business in any shape and […]
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For businesses and corporations managing print marketing and branding assets across multiple locations can be a significant challenge. Your solution? Web-to-print software. Smartpress, the online division of The Bernard Group, offers a powerful Marketing on Demand Platform™ (MOD) designed to help you stay on top of everything, from designing and […]
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