The Home Depot

A Monumental Paint Job.


When The Home Depot wanted a complete makeover for their paint departments for their 2,000 stores, we knew we could help. A job like this requires creativity blended with experience and the ability to produce color-critical graphics at scale. Yes, we could definitely help.

  • Services
    Print. Project Management. Logistics.
  • Materials
    Fabric Silicone Edge Graphics. Metal. Custom LED Lighting.
  • Number of Stores
  • Number of Kits

The Challenge

The Home Depot wanted the makeover to embody a modern, clean, craft-centric professionalism while making sure that the redesign was easy to install. The solution would need to be durable and economically feasible. Precision would be needed in all aspects of the project, from color management to scheduling to final fit. Failure was not an option.

The Bernard Group designed backlit fabric graphics to give the Home Depot's paint section a unique and modern look.

The Solution

First, we had to find the right material for signage. We chose fabric because it is inexpensive to ship, easy to install, and looks amazing. So we created, color-matched, and printed 30-foot banners with a minimal shipping footprint and maximum in-store impact. By enhancing the graphic frame system, we enabled easy installation on-site, along with step-by-step instruction documents and videos on how to install the signage like an expert. And our dedicated Project Management team ensured success every step of the way.

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